Welcome to our website! Dare 2 Wear started in 2003! Dare 2 Wear is a small family business. Sharon and her brother Wesley Looy are the owners. Located in the stylish central part of Amsterdam, the “Jordaan”, this is the smallest but cutest space we could find. The floor and walls have been tiled, which is best to clean and it still looks comfortable and cosy. The idea behind our shop is to be a modern jewelrystore (= & doing piercing) The shop is fully equipt to pierce you in a safe & clean way. I like to show my appreciation of various cultures, by using their ways of body adornment and -modification, in a mix with our and other cultures.